Brief Implicit Association Test: Validity and utility in prediction of voting behavior
Apstrakt
We employed the Brief Implicit Association Test (a recently developed short version of IAT) to measure implicit political attitudes toward four political parties running for Serbian parliament. To test its criterion validity, we measured voting intention and actual voting behavior. In addition, we introduced political involvement as a potential moderator of the BIAT's predictive and incremental validity. The BIAT demonstrated good internal and predictive validity, but lacked incremental validity over self-report measures. Predictive power of the BIAT was moderated by political involvement - the BIAT scores were stronger predictors of voting intention and behavior among voters highly involved in politics.
Ključne reči:
voting behavior / political involvement / political attitudes / Brief Implicit Association TestIzvor:
Psihologija, 2013, 46, 3, 261-278Izdavač:
- Društvo psihologa Srbije, Beograd
Finansiranje / projekti:
- Identifikacija, merenje i razvoj kognitivnih i emocionalnih kompetencija važnih društvu orijentisanom na evropske integracije (RS-MESTD-Basic Research (BR or ON)-179018)
DOI: 10.2298/PSI130606004P
ISSN: 0048-5705
WoS: 000325004800004
Scopus: 2-s2.0-84886482049
Institucija/grupa
Psihologija / PsychologyTY - JOUR AU - Pavlović, Maša AU - Žeželj, Iris PY - 2013 UR - http://reff.f.bg.ac.rs/handle/123456789/1752 AB - We employed the Brief Implicit Association Test (a recently developed short version of IAT) to measure implicit political attitudes toward four political parties running for Serbian parliament. To test its criterion validity, we measured voting intention and actual voting behavior. In addition, we introduced political involvement as a potential moderator of the BIAT's predictive and incremental validity. The BIAT demonstrated good internal and predictive validity, but lacked incremental validity over self-report measures. Predictive power of the BIAT was moderated by political involvement - the BIAT scores were stronger predictors of voting intention and behavior among voters highly involved in politics. PB - Društvo psihologa Srbije, Beograd T2 - Psihologija T1 - Brief Implicit Association Test: Validity and utility in prediction of voting behavior EP - 278 IS - 3 SP - 261 VL - 46 DO - 10.2298/PSI130606004P ER -
@article{ author = "Pavlović, Maša and Žeželj, Iris", year = "2013", abstract = "We employed the Brief Implicit Association Test (a recently developed short version of IAT) to measure implicit political attitudes toward four political parties running for Serbian parliament. To test its criterion validity, we measured voting intention and actual voting behavior. In addition, we introduced political involvement as a potential moderator of the BIAT's predictive and incremental validity. The BIAT demonstrated good internal and predictive validity, but lacked incremental validity over self-report measures. Predictive power of the BIAT was moderated by political involvement - the BIAT scores were stronger predictors of voting intention and behavior among voters highly involved in politics.", publisher = "Društvo psihologa Srbije, Beograd", journal = "Psihologija", title = "Brief Implicit Association Test: Validity and utility in prediction of voting behavior", pages = "278-261", number = "3", volume = "46", doi = "10.2298/PSI130606004P" }
Pavlović, M.,& Žeželj, I.. (2013). Brief Implicit Association Test: Validity and utility in prediction of voting behavior. in Psihologija Društvo psihologa Srbije, Beograd., 46(3), 261-278. https://doi.org/10.2298/PSI130606004P
Pavlović M, Žeželj I. Brief Implicit Association Test: Validity and utility in prediction of voting behavior. in Psihologija. 2013;46(3):261-278. doi:10.2298/PSI130606004P .
Pavlović, Maša, Žeželj, Iris, "Brief Implicit Association Test: Validity and utility in prediction of voting behavior" in Psihologija, 46, no. 3 (2013):261-278, https://doi.org/10.2298/PSI130606004P . .