Kontrola greške u istraživanjima javnog mnjenja
The control of error in survey research of public opinion
Abstract
This article deals with researchers' ability to spot, measure and compensate errors made in survey investigation of public opinion. The error as a general concept is recognized under six commonly used terms: error, bias, variation, standard deviation, standard error and random error. The author relates the production of errors to eight sources that could be controlled in this way or the other. These sources are: the operationalization of basic concepts, the questionnaire, the interviewer, the respondent, external conditions, the sample design, the computer and the interpretation of the results. The conclusion is that reliability, objectivity and precision could be achieved in this type of investigation if all parts of the research process are treated responsibly and professionally.
Source:
Sociologija, 1993, 35, 3, 461-465Publisher:
- Sociološko udruženje Srbije i Crne Gore, Beograd i Univerzitet u Beogradu - Filozofski fakultet - Institut za sociološka istraživanja, Beograd
Institution/Community
Sociologija / SociologyTY - JOUR AU - Cvejić, Slobodan PY - 1993 UR - http://reff.f.bg.ac.rs/handle/123456789/139 AB - This article deals with researchers' ability to spot, measure and compensate errors made in survey investigation of public opinion. The error as a general concept is recognized under six commonly used terms: error, bias, variation, standard deviation, standard error and random error. The author relates the production of errors to eight sources that could be controlled in this way or the other. These sources are: the operationalization of basic concepts, the questionnaire, the interviewer, the respondent, external conditions, the sample design, the computer and the interpretation of the results. The conclusion is that reliability, objectivity and precision could be achieved in this type of investigation if all parts of the research process are treated responsibly and professionally. PB - Sociološko udruženje Srbije i Crne Gore, Beograd i Univerzitet u Beogradu - Filozofski fakultet - Institut za sociološka istraživanja, Beograd T2 - Sociologija T1 - Kontrola greške u istraživanjima javnog mnjenja T1 - The control of error in survey research of public opinion EP - 465 IS - 3 SP - 461 VL - 35 UR - https://hdl.handle.net/21.15107/rcub_reff_139 ER -
@article{ author = "Cvejić, Slobodan", year = "1993", abstract = "This article deals with researchers' ability to spot, measure and compensate errors made in survey investigation of public opinion. The error as a general concept is recognized under six commonly used terms: error, bias, variation, standard deviation, standard error and random error. The author relates the production of errors to eight sources that could be controlled in this way or the other. These sources are: the operationalization of basic concepts, the questionnaire, the interviewer, the respondent, external conditions, the sample design, the computer and the interpretation of the results. The conclusion is that reliability, objectivity and precision could be achieved in this type of investigation if all parts of the research process are treated responsibly and professionally.", publisher = "Sociološko udruženje Srbije i Crne Gore, Beograd i Univerzitet u Beogradu - Filozofski fakultet - Institut za sociološka istraživanja, Beograd", journal = "Sociologija", title = "Kontrola greške u istraživanjima javnog mnjenja, The control of error in survey research of public opinion", pages = "465-461", number = "3", volume = "35", url = "https://hdl.handle.net/21.15107/rcub_reff_139" }
Cvejić, S.. (1993). Kontrola greške u istraživanjima javnog mnjenja. in Sociologija Sociološko udruženje Srbije i Crne Gore, Beograd i Univerzitet u Beogradu - Filozofski fakultet - Institut za sociološka istraživanja, Beograd., 35(3), 461-465. https://hdl.handle.net/21.15107/rcub_reff_139
Cvejić S. Kontrola greške u istraživanjima javnog mnjenja. in Sociologija. 1993;35(3):461-465. https://hdl.handle.net/21.15107/rcub_reff_139 .
Cvejić, Slobodan, "Kontrola greške u istraživanjima javnog mnjenja" in Sociologija, 35, no. 3 (1993):461-465, https://hdl.handle.net/21.15107/rcub_reff_139 .